Content Creator

Content Creation

• Develop compelling content for social media, blogs, and email
• Create visual assets (graphics, infographics, short videos)
• Write engaging scripts for video content
• Develop content series around career topics

Social Media

• Create platform-specific content strategies
• Develop weekly content calendars
• Engage with our community across platforms
• Monitor trends and adapt content accordingly

Collaboration

• Work with marketing team on campaigns
• Collaborate with designers on visual assets
• Partner with career advisors on content topics
• Interview students and graduates for stories

Performance

• Track content performance metrics
• Analyze engagement and conversion data
• Optimize content based on insights
• Prepare monthly performance reports

Experience

• 2+ years in content creation or digital marketing
• Portfolio showcasing diverse content samples
• Experience with educational or career content
• Proven track record of engaging content

Technical Skills

• Proficiency with design tools (Canva, Adobe Suite)
• Video editing skills (Premiere Pro, Final Cut)
• Basic photography and videography skills
• Understanding of content analytics

Creative Skills

• Exceptional storytelling ability
• Strong visual aesthetic and design sense
• Ability to simplify complex topics
• Creative problem-solving approach

Nice to Have

• Experience with educational technology
• Animation or motion graphics skills
• Knowledge of career development topics
• Experience with content strategy

Ideation

Weekly brainstorming sessions with the team to generate fresh content ideas.

Planning

Develop content calendars and plan production schedules.

Creation

Produce content with creative freedom and support from the team.

Distribution

Publish content across platforms with optimized scheduling.